Issues of a small business(Jun-il supermarket)

소개글

Issues of a small business(Jun-il supermarket)에 대한 보고서 자료입니다.

목차

1. Back ground

2. Environmental issues
1)Demography
2)Economical conditions
3)Competition
4)Political and legal forces
5)Technology

3. Recommendation

본문내용

● Back ground
Jeon-il supermarket is a small store in Korea. It has only 3 employees and is now in financial difficulties. It opens at 7:00 am and closes at 10:30 pm. The quantity and sort of the items it sells are limited. The reason I chose this store is that the supermarket has been running near my home and I am a patron of the small store who hope that Jeon-il supermarket will be well run for a long time.
● Environmental issues
1) Demography
– Population shifts to inner-city
This supermarket has been in rural distinct for a decade. 10years ago, there were enough number of clients for Jeon-il supermarket. However, as people move to the inner-city for their jobs, school or some other reasons, the number of customers has rapidly decreased in 10years. This fact is a considerable threat for this business.
2) Economic conditions
- The minimum wage rising
While the number of customers around Jeon-il supermarket has continuously fallen, the minimum wage has increased every year. In addition, the graph below shows that the minimum wage is ...

키워드

small business,   economic issues,   marketing opportunities,   issue,   Technology,   political