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the Technolgy Acceptance Model with the Theory of Planned Behavior", Information Systems Research, Vol.2(September), pp.173-191.
Rogers, E.M., 1995, Diffusion of Innovations, Fourth Edition, The Free Press:New York.
Ruth, C.J., 2000, Applying a Modified Technology Acceptance Model To Determine Facto
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the ravages of unrestrained market rationality.
Redistributing income to achieve a more equitable and just social order.
Applying comprehensive and coordinate planning approaches to area development
Restraining market rationality in the name of social interests.
Transferring income to the victim
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of Services Marketing. 15(2). 2001, pp.113-130.
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Morgan, R. M. and Hunt, S. D., "The Commitment-Trust Theory of Relationship Marketing". Journal of Ma
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of data, reliability test, validity test, factor analysis, multiple regression analysis were used with SPSS for windows(10.0).
The major findings of this research are as follows. First, interfaces, convenience, security, price strategy, delivery policy, products strategy, and famous brands are the
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