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Quality of Family Restaurant Exert a Significant Influence Customer Satisfaction and Revisit Intention. Korea Association of Business Education 44(1):65-92.
Lee AJPark DHPark JW (2003). Effect of the Service Quality of Foodservice Industry on Customer Satisfaction, Revising Intention, and Oral Trans
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of Health Consciousness", Journal of Restaurant & Foodservice Marketing, Vol. 2(2).
Kotler, Phillip(1986), Principles of Marketing, NJ : Prentice-Hall.
Oliva, T. A, R. L. Oliver, & Ian C. MacMillan(1992), ??Catastrophe Model for Developing Service Satisfaction Strategies", Journal of Marketing, 56
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of Franchisor's Influence Strategies on Long-Term Orientation in Foodservice : Focused on Mediating Roles of Conflict, Satisfaction and Commitment/ 정희정 저.(학위논문)
- 서 적 -
서비스마케팅 / 이유재 / 학현사
월간 식당, 2008.03, 한국외식사업연구소
프랜차이즈 성공사례 연
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of a receptionist who receives customers in the front line of a business has a great effect on the management of Company. Considering of this, this study offers a view that high job satisfaction of an employee who works eating-out businesses raises the quality of service and has a great influence up
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of Retailing, Vol.67: 1994.
16. Zeithaml, Valarie A., Berry, Leonard L. & Parasuraman,A., " Communication and Control Processes in the Delivery of Service Quality," Journal of Marketing, Vol.52, 1988.
ABSTRACT
A Study on the Plan of Service Quality Enhancement for Customer Satisfaction in Foodser
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Quality of Family Restaurant Exert a Significant Influence Customer Satisfaction and Revisit Intention. Korea Association of Business Education 44(1):65-92.
Lee AJPark DHPark JW (2003). Effect of the Service Quality of Foodservice Industry on Customer Satisfaction, Revising Intention, and Oral Trans
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of
Cusomer Satisfaction in Hotel Restaurant and Family Restaurant
- In the Seoul area -
Kim, Jong Min
Major in Foodservice Management
Department of Tourism, Trade and Business Administration
Food Service industry faces infinite competitions these days.
Since the role of the marketing is emphasized m
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Quality
3) Service
4) Cleanliness
5) Value
6) Food Service
7) 맥도날드의 강점과 약점
Ⅳ. 고객만족 개념 & 특징
1. 제품전략
1) 제품(품질) / 서비스의 표준화
2) 신제품 개발
2. 인적자원관리 전략
1)
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of hospital, and improvement of service of nurses, staff and support manpower is considered to be most important. An improvement of operating system related to procedure of using hospital and education for reform of consciousness of employees on service will be activated for satisfaction of patients
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of satisfaction factors, analysed using the t-test and regression analysis to verify differences of satisfaction factors according to general affairs.
The followings are suggestions with which the current problematic job training circumstances can be improved.
First of all, the quality of preparator
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military services as army private in the
Special Force Unit, I have learned the virtue of discipline, the quality sometimes
lacking in many of the youngsters as suggested by my grandfather.
During my part-time job as assistant manager at Lawson Retail Outlet,
I have learned the importance of strong
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