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Role Model로 자리매김하여 한국금융의 새로운 미래를 열어가겠다는 의지의 표현입니다. 이를 통해 고객과 임직원, 정부와 시장 등 여러 이해관계인의 기대를 충족하면서 꿈과 행복을 제공하는 참! 좋은 금융그룹으로의 발전을 지향합니다.
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