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Introduction
이 논문에서는 확신적 언어의 설득력을 그렇지 않은 언어와 비교하여 설명.
-이전의 연구에서는 확신적 언어는 고객의 수락을 감소시킨다고 강조해옴.
-이전 연구에서 (고객 행동분석(e.g., Dillard and Shen 2005; Fitzsimons and Lehman 2004;
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Enjoy Sunshine
-Centered on Examination of Judicial precedents-
Kim, Jung-Jin
Population growth requires efficient use of lands, and damage to the right to enjoy sunshine or to the prospect becomes remarkable issues. Although the right to enjoy sunshine is not included in typical issues of environme
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enjoyment have a positive effect on the perceived usefulness in Research 1 and Research 2, while having a negative impact on the ease of use. The quality of the DAS service outcome and the resulting perceived enjoyment are connected with the “user’s active and independent management and control of p
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enjoy relatively high satisfaction level. However, differentiated service and powerful image are needed more so than the low price centered policy. Moreover, it is necessary to create perceived value added onto the quality, design, and differentiated service concerning the product that is to be prov
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