온라인상(인터넷)의 무역거래에 있어 신뢰도,정보, 계약협상, 계약이행등에 관련한 가설 설정방법 설명과 설정 견본의 제시

소개글

온라인상(인터넷)의 무역거래에 있어 신뢰도,정보, 계약협상, 계약이행등에 관련한 가설 설정방법 설명과 설정 견본의 제시에 대한 보고서 자료입니다.

목차

가. 소개 글 1
나. 가설설정 및 검정의 순서와 방법 1
다. 귀무가설과 대립가설을 세운다. 1
1) 정보수집에 대한 이론적 가설 3
2) 계약협상에 대한 이론적 가설 4
3) 계약이행에 대한 이론적 가설 6
4) ETS(Electronic Trading System) 가설 8
라. 참고문헌 9

본문내용

ngham, op. cit., pp.162-166.
Patricia M. Doney and Joseph P. Cannon, "An Examination of the Nature of Trust in Buyer-Seller Relationships," Journal of Marketing, Apr, Vol. 61, 1997, p. 36. Ibid, p.38.
R. C. Mayer, J. H. Davis, and F. D Schoorman, "An Integrative model of organizational trust," Academy of Management Review, Vol.20, No.3, 1995, p.729
R. M. Lee, and R. W. H. Bons, "Soft-Code Trade Procedures for open-EDI," International Journal of Electronic Commerce, Fall, Vol. 1, No. 1, 1996, p. 25.
William H. Kruskal: "The significance of Fisher: A review of R. A. Fisher. The Life of a Scientist, by Joan Fisher Box," Journal of the American Statistical Association, 75 (1980), 10191030.
., "Trust in Web-based electronic commerce security," Information Management & Computer Security, Vol. 6/4, 1998.
Cheskin Research, "e-Commerce Trust Study," Cheskin and studio, A Joint Research Project, Archetype/Sapient(January), 1999.
Fisher, R. A., 1999. The Genetical Theory of Natural Selection. Complete Variorum Edition. Oxford University Press.
Furnel, S. M and Karweni, T., "Security Implication of Electronic Commerce : A Survey of Consumer and Business," Electronic Networking Application and Policy, Vol. 9(5), 1999.
Furnel, S. M and Karweni, T., "Security Implication of Electronic Commerce : A Survey of Consumer and Business," Electronic Networking Application and Policy, Vol. 9(5), 1999.)
Gefen, D., "E-Commerce : The Role of Familiarity and Trust," Omega, Vol. 28, 2000.
Hoffman, D. F., Novak, T. P and Peralta, M., "Building Consumer Trust Online," Communication of the ACM, Vol. 42(4), 1999.
Jarvenpaa, Sirkka L. and Tractinshy, Noam, "Consumer Trust in an Internet Store : A Cross-Cultural Validation," Journal of Computer-Mediated Communication, Vol. 5(2), 1999.
Lee, John D. and Moray, Neville, "Trust, Self-Confidence, And Operators` Adaptation To Automation," International Journal of Human-Computer Studies, Vol. 40, 1994.
Lee, R. M and Bons, R. W. H., "Soft-Code Trade Procedures for open-EDI," International Journal of Electronic Commerce, Fall, Vol. 1, No. 1, 1996.
Mattew K. O Lee and Efrain Turban, "A Trust Model for Consumer Internet Shopping," International Journal of Electronic Commerce, Vol. 6, No. 1, 2001.
Mayer, R. C., Davis, J. H., and Schoorman, F. D., "An Integrative model of organizational trust," Academy of Management Review, Vol. 20, No. 3, 1995.
Muir, B. M., "Trust Between Humans And Machines, And The Design of Decision Aids," International Journal of Man-Machine Studies, Vol. 27, 1988.
Patricia M. Doney and Joseph P. Cannon, "An Examination of the Nature of Trust in Buyer-Seller Relationships," Journal of Marketing, Apr, Vol. 61, 1997.
Ratnasignham, P., "The Importance of Trust in Electronic Commerce," Internet Research : Electronic Networking Application and policy, Vol. 8, No. 4, 1998.
Selens, F., "Antecedents and Consequences of trust and satisfaction in buyer-seller relationships," European Journal of Marketing, Vol. 31, No. 2/4, 1996.

키워드

전자무역,   온라인무역,   가설의 설정,   신뢰도 측정,   전자상거래,   정보보안의 신뢰도 측정,   Electronic Trading System,   전자상거래 신뢰도 측정,   전자 상거래 가설설정,   인터넷 거래 가설