목차
1. The analysis of Markets & the company
- Introduction
- Macro and Micro aspect of Korea & Vietnam
- External and Internal aspect of Samsung
2.The entry and Business strategy in Vietnam
- Vietnam market entry process and background
- STP (Segmentation, Targeting, Positioning)
- Marketing Mix (4p) & Performance
- Recommendation and Discussion
- Introduction
- Macro and Micro aspect of Korea & Vietnam
- External and Internal aspect of Samsung
2.The entry and Business strategy in Vietnam
- Vietnam market entry process and background
- STP (Segmentation, Targeting, Positioning)
- Marketing Mix (4p) & Performance
- Recommendation and Discussion
본문내용
*파워포인트 작업한 과제수행 자료라서 본문 내용이 다양한 템플릿을 활용해 요약되어 있음
소개글