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글로벌 대형은행, 실적은 개선 아직 잠재적 불안정성은 여전”, LGERI 리포트, LG Business Insight 2009.12.16.
정종수 (2008), “새마을금고 업무영역 확대에 대한 고찰”, 새마을금고연합회, 조사연구. Ⅰ. 서론
Ⅱ. 새마을 금고에 대한 이론적 배
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global use and then adapted for local market variations or the idea comes from the home country and then is used in a host country, marketers must know where to look for possible differences between marketing domestically and marketing internationally. Sometimes the differences are great; at other t
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