목차
Ⅰ. 서 론 ·················································································································································································· 3
Ⅱ. 관광동기의 정의
1. 동기의 정의 ···································································································································································· 4
2. 관광동기의 결정요인 ·················································································································································· 4
3. 관광동기의 종류 ··························································································································································· 5
Ⅲ. 관광동기의 유형
1. 메슬로우 욕구발달 5단계 ········································································································································ 8
2. 메킨토시의 관광객동기 소분류 ····························································································································· 8
3. ‘코믹의 4D’ 관광 · 여가 동기 ································································································································ 9
4. Graham M.S Dann의 관광동기 ····························································································································· 9
5. Muzaffer Uysal 관광동기 10가지 ························································································································· 10
6. Jost Krippendort의 관광동기 ·································································································································· 10
7. Schreyer와 Driver의 15가지 여가동기 ················································································································ 11
8. Hudman의 관광동기 9가지 범주화 ······················································································································ 12
Ⅳ. 관광동기 연구의 중요성 ············································································································································· 13
참고문헌 ····················································································································································································· 14
Ⅱ. 관광동기의 정의
1. 동기의 정의 ···································································································································································· 4
2. 관광동기의 결정요인 ·················································································································································· 4
3. 관광동기의 종류 ··························································································································································· 5
Ⅲ. 관광동기의 유형
1. 메슬로우 욕구발달 5단계 ········································································································································ 8
2. 메킨토시의 관광객동기 소분류 ····························································································································· 8
3. ‘코믹의 4D’ 관광 · 여가 동기 ································································································································ 9
4. Graham M.S Dann의 관광동기 ····························································································································· 9
5. Muzaffer Uysal 관광동기 10가지 ························································································································· 10
6. Jost Krippendort의 관광동기 ·································································································································· 10
7. Schreyer와 Driver의 15가지 여가동기 ················································································································ 11
8. Hudman의 관광동기 9가지 범주화 ······················································································································ 12
Ⅳ. 관광동기 연구의 중요성 ············································································································································· 13
참고문헌 ····················································································································································································· 14
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