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service 8
In-flight movie 8
Selling duty free item 8
Touch down 9
Moving to local hotel 9
Traveling 9
Sharing experience of in-flight service (Episodes) 10
Dealing with emergency situation 13
Greeting & Facial expression 14
Grooming
Hairdo 17
Make-up 18
G
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expression strategy of each positioning.
The third chapter examines the domestic conditions of silver marketing advertisements for each positioning type classified. The fourth chapter designs the \'creative\' of silver marketing advertisement and suggests the methods thereof. The analysis of \'creat
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