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지속적 사용가능성(Patronage)에 미치는 영향에 관한 연구.\" 국내석사학위논문 이화여자대학교 대학원, 2011. 서울
2. 김병환. \"스마트폰의 등장에 따른 사회 경제적 변화 분석.\" 국내석사학위논문 경북대학교 대학원 경영학부, 2014. 대구
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Patronage Appeals, Journal of Marketing, 31(Oct)
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34. Spiggle, Suasan., and Murphy A. Sewall(1987), A choice set model of retail selection, Journal of Marketing, 51(2)
35. Yilmaz, Cengiz and Shelby
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Patronage Model for Retail Center Choice, Jr of Marketing Research, Vol.18, May 1981
Ian Northan(1984), Sopping Center Development, The College of Estater Management
Lamey, Joanne(1997), Retail Internationalisation, Financial Times Management Reports.
Wileman, Andrew and Michael Jary(1997), Retail P
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” Journal of Retailing, 58(2), 64∼86.
Howell,R.D.(1979), “A multivariate examination of a patronage model : The impact of values and life styles on shopping orientations,” Unpublished doctoral dissertation, University of Akansas.
Kopp, R. J., R. J. Eng of D. J. Tigent(1989), A competitive structure
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patronage), 스폰서십(sponsorship), 파트너십(partnership)으로 구분해 볼 수 있다. 필랜트로피는(philanthropy) 박애주의를 바탕으로 한 자선이 주된 개념으로 대가없는 전달, 즉 일방향적인 전달(one-way transfer of exchangeables)을 의미한다. 메세나의 동의어로
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ABSTRACT
One potential scenario regarding the future of North Korea is state collapse and unification with South Korea. Effectively isolated from the international community and the world economy, bereft of the great power patronage that it once enjoyed from the Soviet Union and China, and endurin
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