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표․도 목 차 ⅳ
논문개요 ⅴ
제 Ⅰ 장 서 론 01
제 1 절 문제의 제기 01
제
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소비자 행위- 합리적, 계획적
Ⅱ. 본론
1. 합리적 행위이론
1) 정의
2) 이론에 근거해 적용한 사례
2. 계획적 행위이론
1) 정의
2) 이론에 근거해 적용한 사례
3. 합리적 행위이론과 계획적 행위이론의 비교
1) 특징에 따
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소비자 및 투자자의 금융서비스에 대한 접근을 확대시킬 수 있는 기회로도 작용되며, 미국 금융기관과의 경쟁을 통한 생존 능력 향상을 위해 국내금융기관의 혁신이 예상된다. 뿐만 아니라 국내외 금융기관 간 치열한 경쟁으로 인해 금융권
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A single chip driver system for 1.2inch Organic Electro-Luminescent display\" IEEE Transactions on Consumer Electronics,, Volume: 48 Issue: 2 ,May 2002 Page(s): 220 -228
[9] Shaozhen Xiong, Weiliang Xie, Ying Zhao, Jungsong Wang, EnFeng
Lie, Chunya Wu, \"A simple and Flexible driver for OLED\",
Proc
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Nisbet, J., & Callahan, M. (1987). Achieving success in integrated workplace: Critical elements in assisting persons with severe disabilities. In S. J. Taylor, D. B
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A Literature of Their Own: British Women Novelist from Bronte to Lessing. Princeton: Princeton UP, 1977.
Showalter, Elaine. The Female Malady: Women, Madness, and English Culture, 1830-1980. New York: Penguin Books, 1987
. Ⅰ 서론
Ⅱ 빅토리아 시대 모순된 여성관
Ⅲ 광기의 허구성
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A Study of the Effect of Perceived Lecture Quality on Post-Lecture Intentions. Work Study. 52(5). 24-35.
Rust, R. T. & Oliver, R. L. (1994). Service Quality: New Directions in Theory and Practice. Sage Publications.
Zhu, F. X., Wymer. Jr. W. & Chen, I. (2002). IT-Based Services and Service Quality
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Consumer Perspective,\" in J.A. Czepiel, C. Congram & J. Shanahan eds., The Service Challenge: Integrating for Competitive Advantage, Chicago, IL: AMA, 79-84.
Bitner, Mary J. (1992), “Servicescapes: The Impact of Physical Surroundings on Customers and Employees\", Journal of Marketing, Vol. 56 (Apr
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A conceptual model of service quality & Its implications for future research. J Marketing 49(4): 41-50.
Zeithaml VAParasuraman ABerry LL (1988). SERVQUAL: A multiple-item scale for measuring consumer perceptions of service quality. J Retailing 64(1): 12-40.
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