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which there are no meaningful consequences.
REVIEWING FOR SCHOLARLY JOURNALS IN MARKETING SCHOLARLY RESEARCH ON SUBSTANTIVE ISSUES IN MARKETING
CRAFTING MANUSCRIPTS FOR SCHOLARLY JOURNALS IN MARKETING
THE STATE OF RESEARCH IN MARKETING : SOME PERSONAL OBSERVATIONS
REVIEWING FOR SCHOLARLY JOU
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즌이 시작되면서 구직자들의 업종별 취업 전략에 관심을 모아지고 있다. 3일 취업포털 인크루트에 따르면 올 하반기(9-12월)의 전체 채용 규모는 지난해 같은 기간 2만1천362명보다 1.6% 증가했지만 이중 10대 그룹사(59개사)와 공기업(19개사)을 제
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Personality and Social Psychology, 67, 1049-1062.
Which?(1995), "Lookalikes", March, 30-31. Ⅰ. 서론
Ⅱ. 이론적 고찰 및 연구가설
1. 브랜드 혼동 정의와 선행연구
2. 브랜드 혼동 측정방법에 관한 선행연구
3. 유사성
4. 정보과부하
Ⅲ. 실증연구
1. 연구
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Marketing Shift
시대별 특징
21C 마케팅 개념의 변화
What is New Marketing?
고객의 감성화
감성화와 Beauty산업
Beauty의 산업적 가치
Beauty산업의 4개 카테고리
Beauty산업 카테고리별 사례
New marketing issue
Emotional Marketing
기업의 대응
0.6초의 승부
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Marketing in Hypermedia Computer-Mediated Environments: Conceptual Foundations", Journal of Marketing, 60(July), 50-68
Flectcher, Garth J. O., Jeffry A. Simpson and Geoff Thomas (2000), "The Measurement of Perceived Relationship Quality Components: A Confirmatory Factor Analytic Approach", Personal
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Marketing Segmentation
3.4 Marketing Analysis
3.5 Standardize or Adapt
CHAPTER 4: DISCUSSION
4.1 Product (Brand)
4.2 Product Development
4.3 International Pricing
4.4 Market Pricing
4.5 International Advertising
4.6 International Promotion
4.7 Personal Selling
4.8 International Distrib
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Marketing, Vol. 65, 81-93 2001
[11] David. Aaker , Building Strong Brands, New York: The Free Press, 1996
[12] Jennifer L, Aaker, "Dimensions of Brand Personality", Journal of Marketing Research, Vol 19, August, p347~348, 1997
[13] Keller, L. Kevin, Strategic Brand Management, Upper Saddle River: Pr
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마케팅 원론』, 2000.
김소영,『문화예술기관을 위한 마케팅기획 : 국립 중앙극장을 중심으로』, 서울：한국문화정책개발원, 2002.
Philip Kotler, Marketing Meanagment 9th ed, Prentice-hall , 1997.
한국문화경제학회,『문화경제학 만나기』, 서울：김영사, 2001
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마케팅학회, 마케팅논집 7(2), 1~29
Beach, L. R. and Mitchell, T. R. (1998), "The basics of image theory", in Beach, L. R. (Ed), Image Theory: Theoretical and Empiriacl Foundations, Lawrence Erlbaum, Hillsdale, NJ, pp.3-18.
Beach, L. R. (1990), Image Theory: Decision Making in Personal and Organizatio
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Personal Care Market Data, 2013
Euromonitor International, 2009. 목 차
Ⅰ. 서론
Ⅱ. 본론
1. 화장품 산업에 대한 일반적 고찰
1) 화장품의 개념
2) 화장품의 기능 및 분류
2. 화장품 산업의 특성 및 글로벌 트렌드
1) 화장품 산업의 특성
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marketing strategy in China local
Experience of progressing to purchase directly the various brands about cosmetics(LG life and health, Korean Cosmetics, Medi hill, Dr.Phamor), electronics(Cuckoo electronics, Body friend), Bag(Erobe), Baby product(Medience, Angfang) Curriculum Vitae
1.PERSO
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customers to enable future bookings. Activities include sales calls, entertainment, FAM trips, trade shows, etc.
? Develops relationships within community to strengthen and expand customer base for sales opportunities. 1. PERSONAL INFORMATION
2. PROFESSIONAL EXPERIENCE
3. QUALIFICATIONS
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you seek ? it should be designed to “sell” yourself to the employer 1. Resume Writing Tips
2. Resume Format - Personal Contact Information
3. Resume Format - Professional Experience
4. Resume Format - Education
5. Resume Format - Additional Information
6. List of Resume Action Verbs
7. Sa
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marketing and product management in both business-to-business. Demonstrated expertise in quantitative and financial analysis, contract negotiation and leadership of cross-functional projects. Work closely with individuals at all levels of an organization.
Sep.2002-Jun.2003 NBA Corporation, Seo
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marketing to personnel management and operation that decides future of the company. A leadership that knows and leads people and cool-headed judgment is what you are looking for and I think I am qualified for all that.
My major I am studying will be the foundation stone of my self-realization. I kno
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