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Introduction
How have successful businesses utilized IS strategically?
What resources are involved in crafting a strategic IS policy? Which one is most important?
D’Aveni stated that competitive advantage is temporary, do you agree or disagree? Why?
Many of today’s most successful companies ha
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created equal; specific customers and/or customers segments are more desirable/valuable to pursue. Key premise of CRM is that value can be created by changing company\'s business model to better connect with customers.
Area of service of Customer Relationship Management are as follows. Portfolio str
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Created in Japan, From Imitator to World Class Innovators New York: Harper & Row Publishers.
Thurow, Lester C.. 1992. \"Who Owns the Twenty-First Century?\" Sloan Management Review(Spring).
Todaro, Michael P.. 1994. Economic Development in the Third World, 5th edn.(White Plains, NY: Longmans.
Tower
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Created Ads in Sport's Image", Adverising Age, August27, pp.5-8)
Lovelock, C. (1983). "Classifying Services to Gain Strategic Marketing Insighs," Journal of Marketing, summer, pp.,9-20 Ⅰ. 서 론
Ⅱ. 기업의 스폰서쉽 현황 및 활동 실태
1. 스포츠 마케팅의 정의
1) 스포츠의 마케
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these elements should be created in order to move toward an idealized society in which we live together in peace and harmony. Ⅰ. 서 론
Ⅱ. 연구의 목적
Ⅲ. 지방자치제의 레저스포츠 활동 필요성
IV. 지방자치의 레저스포츠 활동 경영의 활성화 방안
V. 결 론
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