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process of intercultural business communication, considering that there will be some differences in the cultural background of the life of the participants in business communication, which leads to a very big gaps in cultural connotation, cultural values, cultural thinking, religious belief and othe
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- 페이지 8페이지
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Cultural differences
2. Political ,economic situation and risks
3. SWOT
Turkey
1. Cultural differences
2. Political ,economic situation and risks
3. SWOT
Argentina
1. Cultural differences
2. Political ,economic situation and risks
3. SWOT
The best country
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- 등록일 2010.01.05
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Cultural Differences, 6th ed, Elsevier.
Knight, Gary A. and Richard Sparang(1995), \"Central and peripheral processing on brand and product attitudes and intentions: the impact of country-of-origin,\" American Marketing Association, Winter, 376-377.
Kotler. P. (1997), Marketing Management: Analysis,
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Abstract
Purpose- The purpose of this study is to propose a proper way of communication and a negotiation in different cultural organization based on Hofstede’s cultural dimensions.
Design/methodology/approach- Based on ‘Hofstede’s cultural dimensions hypothesis’, the cluster analysis is used to s
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Cultural differences
Most aspects of Hosfstede’s dimensions are reversed between the two countries. First of all, Individualism (IDV) of Korea, with a ranking of 18, compared to the United States rank of 91, shows the biggest gap with the United States. 1.Introduction
1.1 Cultural difference
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