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people in hospitality and travel marketing
4. People and services marketing
5. The importance of service quality
6. Total Quality Management
7. TQM에 대한 다섯 가지 중요한 규칙
8. Employees : Managing internal Customers for Service Quality
9. Staff Selection, Orientation, a
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services: The antecedents that have an impact on behavioral outcomes in the life insurance industry, Journal of Financial Services Marketing, 8(4)
22. E. M. Tauber(1972), Why do people shop?, The Journal of Marketing, Vol.36, No.4
23. Engel, James F., Roger D. Blackwell, and Paul W. Miniard(1986), C
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and wants, there has been greater focus on organizations' adhering to ethical values rather than simply providing products. This focus has come about for two reasons. First, when an organization behaves ethically, customers develop more positive attitudes about the firm, its products, and its servic
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and social exchange.
As a result, I saw that the exclusive women\'s fashion shop played a different role. Except for retailing the clothes, many \'spacial\' functions and services contributed to preservation and extention of customer. Even though customers are limited to the upper-middle class my co
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people who are afflicted with such health problems are able to carry on a rich, satisfying, and productive life.
■■ A holistic Framework for Sensitivity to Human Variability
All people have basic needs of food clothing, and shelter and share similar desires and goals to improve the quality of their
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