|
Hotel management & Strategy
STARBUCKS
Case Study
서론 │ 스타벅스 소개
기업 개요
1972년 시애틀,
3명의 동업자 스타벅스 커피 상점 오픈
커피 원두 로스팅하여 판매
Starbucks의 Naming
한 작품에 등장하는 커피를 사랑하는 항해사 Sta
|
|
|
Starbucks 사례발표
I. Starbucks Case Study
- Vision, Mission, Business policy
- 5 Forces Model
- Core Competence
- Strategy of Competition
- Strategy of Diversity
- Evaluation
Vision, Mission, 경영방침
╋━━━━━━━━━━─────────
Mi
|
|
|
STUDY ON THE PREFERENCE OF HOTEL BOOKING
ATTRIBUTES, POST COVID-19 PANDEMIC _2021 Kamakshya Parsad Nayak
Punjabi University, Patiala
impact-of-covid-19-on-tourism-in-singapore _ 2020 Visa
COVID-19 Impacts and Recovery Strategies: The Case
of the Hospitality Industry in Spain _2020Jose Miguel Rodrigu
|
|
|
Management of Social Enterprises: Cases of Two Social Enterprises』, Vol.15 No.3 [2017], 2017, https://url.kr/fmcy34
4. 정무섭, 표민찬, 김선민, 「유라시아연구」, 『일본과 중국의 공유가치창출 사례연구 -정부역할을 중심으로- = A Case Study of Creating Shared Value by Japan and
|
|
|
Hotel-chain Practices and Benefits. Cornell Hotel and Restaurant Administration Quarterly, 41(4), 32-38.
Weijaw, D.(2007). Using a revised importance-performance analysis approach: the case of Taiwanese hot springs tourism. Tourism Management, 28(5), 1274-1284.
Wells, W. D.(1975). Psychographics: a
|
|
메뉴펼치기
