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and red cell deformability in healthy human subjects. Atherosclerosis 46(3):321-331, 1983.
19) Yamada M et al., Changes in prostacyclin, thromboxane A2 and F2-isoprostanes, and influence of eicosapentaenoic acid and antiplatelet agents in patients with hypertension and hyperlipidemia. Immunopharmaco
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and Personality in the Enjoyment of Games, Journal of Consumer Research, Vol. 11, September .
Maslow, A. H. and N. L. Mintz(1956) Effects of Esthetic Surroundings, The Journal of Psychology, 41, January .
Randolph, T. Hester(1995)Planning Neighborhood Space with People. New York: VNR.
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and Attitude toward the Ad on Viewing Time. Journal of Consumer Research, Vol. 17 (March).
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The Role of Affect in Consumer Behavior: Emerging Theories and Application, quoted in Westbrook, R. A., Product Consumption Based Affective Responses and
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and Fitch 2001))는 확신적 메시지는 고객들이 수락하는데 쉽게 만들지 않는다고 말한다.
-하지만, 소비자는 종종 강력한 메시지, 명령하는 듯한 슬로건을 접하게 된다.
사회언어학 조사에 기반하여 감정, communication expectations, compliance to reque
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