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Service Quality of Foodservice Industry on Customer Satisfaction, Revising Intention, and Oral Transmitting Intention. Korean J Hospitality Administration 12(1): 191-213.
Lee HS (1997). Determinants of Perceived Service Quality: In the Perspective of Judgment Theories. Korean Academic Soc Business A
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Justice, Interactional Justice, Distributive Justice, Severity
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* Assistant Professor, Kimcheon College, Kimcheon, Korea.
** Professor, Yeungnam University, Kyongsan, Korea.
27 Ⅰ. 서 론
Ⅱ. 연구배경 및 가설설정
2.1 서비스
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서비스교육으로 고객관리가 철저히 이루어지고 이것이 서비스의 재구매를 유도하고 있다는 점에서, 블루클럽의 부족한 CRM은 문제가 되고 있다. BLUE CLUB
BRAND MANAGEMENT
BLUE CLUB “ Men’s Beauty Shop “
Intro
Why BLUE CLUB failed ?
1 . SERVICE
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Perceived Justice on Complainants Repatronage Intentions and Negative Word-of-Mouth Behavior," Journal of Consumer Satisfaction, Dissertation and Complaining Behavior, Vol. 7.
Booms, B.H. and Bitner, M. J.(1981), “Marketing Strategies and Organization Structures for Service Firms,”in Marketing of Se
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service supplier. This research employs LISREL 8.30 for an empirical approach. With consumers in beauty shops supplying intangible and autonomous-oriented services, it was found that (1) perceived service quality was positively related to service value, satisfaction, relation quality and re-use inte
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service: Balancing Customer Perceptions and Expectations, free press
※ 부록
안녕하십니까?
바쁘신 와중에도 설문에 참여해 주셔서 감사합니다.
이 설문지는 2009년 동양대학교 학생의 행정서비스에 대한 만족도에 대해 조사하는
설문지입니다.
여러분들이
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Service Quality of Foodservice Industry on Customer Satisfaction, Revising Intention, and Oral Transmitting Intention. Korean J Hospitality Administration 12(1): 191-213.
Lee HS (1997). Determinants of Perceived Service Quality: In the Perspective of Judgment Theories. Korean Academic Soc Business A
|
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