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shopping mall may well strengthen free on-line service ; E-mail address, space for communities and so on, and update in time.
Keyword : e-business, vender, internet shopping mall, free on-line service Ⅰ. 서론
Ⅱ. 전자상거래에 관한 선행 연구
Ⅲ. 전자상거래와 인터넷 쇼핑
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pages directly, in contrast to some other online malls that forced merchant to rely on the mall’s IT staff to make even minor changes to their stores. So each merchant’s pages could be updated and customized with no input from Rakuten staff. Rakuten distributed the RMS program to merchants over the
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The economist(2000). Shopping around the web. The economist, London, 354(8159). p. 55-56. 2000. 2. 26.
Then, Nicole K.; DeLong, Marilyn R. (1999). Apparel shopping on the Web,
Journal of Family and Consumer Sciences, 91(3), p. 65-68.
A Study on Male Consumers' Characteristics for Internet Shopping S
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of perceived risk,” The Journal of Marketing, 102-108.
Lee, E. J. & Jung, W. W.(2013), “The uncertainty, regret experience, and negative behavior intention of fashion consumers according to the types of internet shopping malls,” Journal of Fashion & Textile REsearch, 15(5), 763-776.
Manreen, Coughli
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쇼핑 광고프로그램이 소비문화와 수용에 미치는 영향(Consumer culture and audience analysis of CATV home shopping programming) 박창희 (광고학연구, Vol.14 No.3, [2003])
<관련기사>
1. "대학생 신용불량자 3년 만에 7배 급증"
http://news.naver.com/main/read.nhn?mode=LPOD&m
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the Internet business. In this article, we suggest a conceptual model for it.
Key Words : Internet Business Model, Evaluation Method of Shopping Model, Sucess Key factor of Electronic Commerce Ⅰ. 서론
Ⅱ. 인터넷 비즈니스 모델
Ⅲ. 인터넷 쇼핑몰의 평가 모형
Ⅳ. 결론
참
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of the Internet for Apparel Shopping, Ph. D. Dissertation, Iowa State University. Ⅰ. 서 론
Ⅱ. 이론적 배경
Ⅲ. 연구모형 및 가설
1. 연구모형
Ⅲ. 연구모형 및 가설
1. 연구모형
2.2 지각된 이용의 용이성과 인터넷뱅킹이용간 관계
2.3 지각된 적
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The Influence of Store Environment on Quality Inferences and Store Image, Journal of Academy of Marketing Science, 22(Winter), 1999.
Bearden, W. O., n?Determinant Attributes of Store Patronage : Downtown vs Outlying Shopping Centers,?Journal of Retailing Vol. 53, 1977.
Berman, Barry and Joel R. Evan
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the key variables of relationship in shopping mall-customer situation.
The findings of qualitative research indicate that on-line shopping mall customers do form a long-term orientation toward shopping malls as they do in off-line. <요약>
본 연구는 질적 연구를 통해 인터넷 쇼핑몰을 이용하
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the Future : CRM and ERP Integration, Dataquest, 1999. 12.
ABSTRACT
A Study on Analysis of Consumer Purchase Behavior
for CRM Devolopment in Online Shopping Malls
Moon, Hyung-nam,
The development of information technology has enabled closer relationship between the internet users and companies. Acc
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