미국의 유통산업
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목차

Ⅰ. 미국의 유통환경과 유통변화 및 구조
1. 유통환경
2. 유통변화
3. 도매변화
4. 소매구조

II. 소매업태별 성장과정
1. 백화점
2. 양판점
3. 할인점
4. 창고점
5. 도매클럽
6. 하이퍼마켓
7. 슈퍼마켓
8. 홈센타
9. 편의점

Ⅲ. 업태별 주요 도,소매업체 현황
1. 주요 도매업체 현황
2. 주요 소매업체 현황

Ⅳ. 세계를 향한 또 다른 도약 시도

본문내용

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·"Saks Fith Avenue Has Seventh Avenue Shaking," Business Week, August 12, 1991, pp.28-29.
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·"The New Champs Of Retailing," fortune, September 24, 1990, pp.663-668.
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