|
확산
1. 확산이론
2. 네트워크 외부효과
3. 규모의 경제, 네트워크의 경제
III. 미디어 특성에 따른 확산 유형 (typology)
1. 새로운 유형화 (Typology)
2. 모바일 미디어에 적용
IV. 디어 확산의 몇 가지 사례
V. 결론
□ 참고문헌
|
|
|
mobile internet allows Koreans to capture anything that they see and then upload it online in the shortest time possible.
Ipsos Insight has just released new data from the company's "Face of the Web 2006" survey, and they took a look at the percentage of regular Internet users who visited social net
|
|
|
Social Psychology, 72, 1997, 1047-1060.
Solomon, M.R.,(1996), Consumer Behavior, 3rd ed., London: Prentice-Hall.
Solomon, M.,G. Bamossy and Askegaard, S.(1998), Consumer Behaviour, a European Perspective. Prencice Hall Europe.
Turnbull, Peter W. and Leek, Sheena.(2000), "Customer confusion: The mob
|
|
|
Phone, and the smart phone user increased sharply more than more from the time, and amount of users are almost reached about 20 million people in Oct. 2011 in Korea. Smart phone effect to Korea in many kinds of IT industry, and the environment of IT moves to mobile that make a new social communicati
|
|
|
phone at offline. It will be an independent mobile life platform.
After all of provided services fits people's every requirement. (CHA, 2016)KAKAO is always compared with LINE which is NAVER SNS service. Especially, they intensely competed to 4 parts that is O2O service, Fin Tech, Game and mobile c
|
|
 |
모바일 미디어의 특성 7
2.2 모바일 미디어에 관한 국외연구 9
2.3 스마트폰의 정의 및 특성 11
2.4 소셜미디어의 개념 및 특성 17
2.4.1 소셜미디어의 정의 17
2.4.2 소셜미디어의 종류 18
2.4.3 소셜미디어의 특성 19
2.5 커뮤니
|
|
 |
. ~ . . .
. . . ~ . . .
. . . ~ . . .
b
o
d
y
height
cm
weight
kg
blood type
color blindness
yes/no
eyesight
left[ ] right[ ]
chronic disease
f
a
m
i
l
y
relation
name
age
final academic clique
occupation
mobile phone
R E S U M E
p h o t o
Application Field
social security number
name(as in passpor
|
|
메뉴펼치기
