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Design and Marketing of New Products, 2nd ed.
Walsh, W.(1990), "Get the Whole Organization behind New Product Development," Research Technology Management, Vol. 33, No. 4, Nov/Dec, pp.. 32-36.
Wheelwright, S. and Clark, K.(1992), "Creating Project Plans to Focus Product Development," Harvard Busine
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for Total Quality, Jossey-Bass, San Francisco, CA.
Wheelwright, S.c. and Clark, K.B.(1992), Revolutionizing Product Development: Quantum Leaps in Speed, Efficiency, and Quality, The Free Press, New york, NY.
Walton, S.V.,(1993), The Effects of Organizational and Technical Issues of Electronic Data
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in the Electronic Economy: Insights Form Marshall Industries", MIS Quarterly Vol.23, No.3 pp 305-335/September 1999
The development and Planning Institute of China Electronic Industry: Development Strategy and Planning of Electronic Information Product Manufacture Industry During the Tenth Five-Year
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productivity in Korea’'s service sector. OECD Economics Department Working Paper No. 673, OECD, Paris. Retrieved April 10, 2010, from
http://www.olis.oecd.org/olis/2009doc.nsf/LinkTo/NT00000CBE/$FILE/JT0326
0142.PDF
* The Federation of Korean Industries. (2009, May 12). Service industry Development
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for instruction(3rd ed). New York : Van Nostrand Reinhold Co..
Romoszowski, A.J. (1981). Designing instructional systems. London : Kogan Page.
Tosti, D.T.& Ball, J.R. (1972). A behavioral approach to instructional design and media selection. in Mills, Belen and Mills, Ralph, Designing instructional
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Designing initial Market strategy
3.3 Marketing Segmentation
3.4 Marketing Analysis
3.5 Standardize or Adapt
CHAPTER 4: DISCUSSION
4.1 Product (Brand)
4.2 Product Development
4.3 International Pricing
4.4 Market Pricing
4.5 International Advertising
4.6 International Promotion
4.7 Perso
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전략 -----------------------20
4. 서비스에 대한 복합적 마케팅 ---------------------22
5. 서비스의 마케팅 믹스 ---------------------------24
6. 서비스의 품질 -------------------------------38
7. 서비스 품질의 평가 방법 ------------------------41
제 2 절 실내 골프연습
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in Japan and China, International
Symposium on Organic Agriculture, Uljin/Korea
The United States Department of Agriculture(USDA), 1995. Agriculture Marketing
Service(AMS)
荷見武敬, 1991. “有機農業に賭ける” 日本經濟評論社
朴亨達, 2001. “農産物認證制度に關する韓日比較硏究
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in the open markets and apply the decision-making model for purchase of Kalakota & Whinston, customers are first influenced by quality and the evaluation of products when searching products and service. However when comparing different traits and in the process of decision, they are influenced by in
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Productivity Economy, Center for Korean Studies, University of Hawaii.
Klein, B., R. Crawford, and A. Alchian(1978), “Vertical Integration, Appropriable Rents, and the Competitive Contracting Process,” Journal of Law and Economics, Vol. 21, pp. 297～326.
Suarez-Villa, L.(1998), “The Structures of Co
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strategy for rollout of two new products and oversaw presentations at tradeshows.
○○○ , Inc., New York, NY
Public Relations Assistant, June 1995 to January 1996
Developed and implemented public relations campaign in a volunteer work environment.
Coordinated development of design and copy for all pro
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designing and planning training. (Small Business Corporation: October 21~25, 2002)
해석:카티아 V4 디자인 설계 수료(2000년9월21일~25일)
② CATIA V4 drawing a plan/SOLID＆SURFACE educational session (Small Business Corporation: May 19~23, 2003)
해석:카티아 V4 솔리드 및 설페이스 디자
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전략요소
1) 고용주가 유일하게 읽는 곳
2) 고용주가 이력서를 읽고 싶도록 유도하는 칼럼
3) 이력서의 첫인상을 만드는 칼럼
4) 지원자를 광고할 수 있는 최고의 찬스
5) 작성 방법
6) 기본 패턴
7) 작성 전략
8) 포함시킬
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전략요소
1) 고용주가 유일하게 읽는 곳
2) 고용주가 이력서를 읽고 싶도록 유도하는 칼럼
3) 이력서의 첫인상을 만드는 칼럼
4) 지원자를 광고할 수 있는 최고의 찬스
5) 작성 방법
6) 기본 패턴
7) 작성 전략
8) 포함시킬
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