 |
Abstract
소비자의 믿음과 기대들은 그들의 일상생활에서의 경험들로부터 만들어지며, 종종 그들의 제품과 서비스의 판단에 영향을 줌
EX) 소비자들은 저가의 상품은 저 품질일 것으로 판단
소비자의 믿음과 기대는 그들의 주관적인 경험
|
|
|
Abstract
본 연구는 계층에 따른 가치-태도-행동 접근방식을 갖고, 소비자의 개인적인 가치, 태도, 사회적 규범, perceived behavioural control(PBC)의 관계와 온라인 식료품 구매의지에 대한 실증적 연구를 함
본 연구는 소비자를 3개의 그룹으로 구분
|
|
|
Abstract
Theoretical Background
A Qualitative Study
Hypotheses Development
- The Effects of Separation on Service Convenience
- The Effects of Separation on Perceived Risk
- The Differential Effects of Separation Across Service
Study 1
Study 2
Study 3
General Discussion
|
|
|
abstracts international, 51(6), 1920.
Lincoln, Y. S., & Guba, E. G. (1985). Naturalistic inquiry. Newbury Park, CA: Sage Publications.
MacLeod, G. R., & McIntyre, D. I. (1977). Toward a model for microteaching. In McIntyre, D. I.., MacLeod, G. R.., & Griffiths, R.(eds.). Investigations of microteach
|
|
|
Abstract
The purpose of this study is to determine statistically the feminisms of Charlotte Bronte’s Jane Eyre and Virginia Woolf’s A Room of one’s Own. These two literary works are both feministic but they have different shapes, objectives and symbolic elements. Both of them claimed that women wan
|
|
|
ABSTRACT
The Effects of the Portfolio media type on Students'; Academic Achievement and Attitude Towards a Vocational High School Programming Class
Hur, Sungil
Department of Educational Methods
Graduate School
Korea University
Directed by Prof. Park, Inwoo
The purpose of this study is to investigat
|
|
|
ABSTRACT
Cases Analysis of the Status& Perspective Activation of Elderly Education Based on the University
This study is related to the elderly education under the theories of continuous learning and psycho-social identity development. The objective of this study was to review the current conditions
|
|
|
abstracts international, 51(6), 1920.
Lincoln, Y. S., & Guba, E. G. (1985). Naturalistic inquiry. Newbury Park, CA: Sage Publications.
MacLeod, G. R., & McIntyre, D. I. (1977). Toward a model for microteaching. In McIntyre, D. I.., MacLeod, G. R.., & Griffiths, R.(eds.). Investigations of microteach
|
|
|
Abstract
Professional Golf Players perception of and Attitudes towards Agents and Future Suggestion for the Job
JI HYE, LEE
Major in Sports Industry Management
Graduate School of Physical Education
Kyunghee University
The purpose of this study is to investigate golf players and their perceptions on
|
|
|
Abstract
A Study on the planning of Broadcasting & Multimedia Complex Center
- Focused on the case of Goyang City -
Jun Ho Seo
Major in Newspapers
Dept. of Newspapers & Publishing
The Graduate School of
Mass Communication & Public Relations
Kon-kuk University
Broadcasting & Multimedia industry is ci
|
|
메뉴펼치기
